Fresh St. Market

Leading Canadian grocer H.Y. Louie tasked KRS with developing a unique brand persona for its new chain of high end fresh groceries. KRS knew this was an opportunity to redefine the cutting edge of grocery when the client came to us saying, "The middle of the road is the road to nowhere." KRS designed the store to resemble an energetic public market in the fresh department, with boutique-within-store destinations like the 13 Bakers, Chop House for meats, Howe Sound Seafood Company and 16th St. Deli. Fresh St. Market is anything but middle of the road. Large and airy, this store's specialty spaces are a food lovers dream come true.

Services provided

More on this project


Retail Design Institute Int'l Store Design Competition "Best Supermarket" 

A'Design Awards Silver, Interior Space and Exhibition Design Category

Progressive Grocer "Best Sky's the Limit Remodel"

"The middle of the road is the road to nowhere."
- Gary Sorenson, EVP and COO

KRS designs retail spaces for some of the most successful brands in the world. We're creative. We have fun. We're always looking for fresh perspectives. Everything inspires.

We take a holistic approach to each project, building on our clients' strengths and creating new growth opportunities. KRS-designed environments connect with the customer, make a lasting impression, boost brand image, and drive sales. We're award-winning designers. We're a leading brand consultancy. We maximize the customer experience to increase your sales.

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