Fresh St. Farms

The Story

At 60% fresh fare, Fresh St. Farms offers high quality fresh that’s affordable for real people. Their farm-to-fork attitude and connection to local producers (butchers, bakers, farmers, fishers) comes to life through materials, typography, wayfinding, and grand symbolic directional signage (no words necessary) which weave together throughout this small format market. Low-profile displays work in tandem with the open-air feel to enforce the farmers’ market vibe and create exciting “food destinations.” Food is heaped, stacked, and piled beautifully, spilling over as one would find in a fish market, bakery window, or farm stall.


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More on this project


Retail Design Institute Int'l Store Design Competition "Best Supermarket"

EuroShop RetailDesign Awards Finalist

Brand Adaptation

Fresh St. Farms is the small format adaptation of H.Y. Louie's Fresh St. Market, also design by KRS. The choice of name reflects store size while the "Fresh St." branding remains consistent.

KRS designs retail spaces for some of the most successful brands in the world. We're creative. We have fun. We're always looking for fresh perspectives. Everything inspires.

We take a holistic approach to each project, building on our clients' strengths and creating new growth opportunities. KRS-designed environments connect with the customer, make a lasting impression, boost brand image, and drive sales. We're award-winning designers. We're a leading brand consultancy. We maximize the customer experience to increase your sales.

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