Store Brands Magazine - Give Them Reasons to Return

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KRS' Todd Cole talked with Store Brands Magazine about creating a branded in-store experience that brings together the best of all worlds: thoughtful merchandising, an easily shopped environment, and staff/shopper engagement to create a memorable experience for customers to return to again and again.

"If center store aisles had the same pop and brightness as the edges of the store, the area would feel more comfortable to consumers... introduce feature tables and less daunting gondola runs for ease of navigation, as well as end caps that invite consumers to explore the aisle."

Click here to view this full story in Store Brands.


KRS designs retail spaces for some of the most successful brands in the world. We're creative. We have fun. We're always looking for fresh perspectives. Everything inspires.

We take a holistic approach to each project, building on our clients' strengths and creating new growth opportunities. KRS-designed environments connect with the customer, make a lasting impression, boost brand image, and drive sales. We're award-winning designers. We're a leading brand consultancy. We maximize the customer experience to increase your sales.

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