Retail Leader - 2014 Trends Survey, From Recession to... Who Knows?

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In its July 2014 Cover Story, Retail Leader researches and analyzes attitudes about post-recessionary shopping and more. KRS' Creative Director, Christopher Studach, spoke with the publication on the topic of shopper behaviour.

"The massive growth of private label products may have been due to the recession, but it's not why it is sticking around," Studach says. "Shoppers have found that these products, aside from offering a manageable price-point, can also taste good! And to retailers, they are a key way of differentiating–so important to competition."

To view the digital edition of the complete July Issue, includes the Retail Leader 2014 Trends Survey results, a very interesting read, click here.


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