EKSuccess is one of the largest manufacturers of scrapbooking essentials in the United States. The creative products company partnered with the Martha Stewart brand to develop an exclusive line called Martha Stewart Crafts. This new line was to roll out as a shop-within-shop experience in over 1,000 Michaels Stores across the U.S. and Canada. We worked to develop the design of a 25’ gondola display, drive aisles, and end cap fixtures while adhering to the strict color palette of the Martha Stewart line. After the large initial roll out, KRS was contracted to additionally design a similar program for independent scrap book retailers across the United States.